Corporate and trade-association image and issues advertising increased...
Citations (1)
- Manufacturing Consent: The Political Economy of the Mass Media whole source · open book
Corporate and trade-association image and issues advertising increased from $305 million in 1975 to $650 million in 1980.76 So did direct-mail campaigns through dividend and other mail stuffers, the distribution of educational films, booklets and pamphlets, and outlays on initiatives and referendums, lobbying, and political and think-tank contributions.
chapter: 1 A Propaganda Model